Culture Meets Fashion

By By Apoorva Rao 2019-05-29 09:53:59

To be different is to be irreplaceable.

Coco Chanel once said, “In order to be irreplaceable, one must always be different.” In today’s globalized world, we have the luxury of being exposed to fashions from all over the globe and to appreciate the differences that make each country’s style irreplaceable. Read on to discover the culture of three extraordinary countries through their fashion.



Global luxury brands view the Chinese customer as the most valuable customer - they live in the world of Internet and like to keep up with trends. The rampant Street Style reflects the modern attitude of the younger generation in the cities. Side stripe pants have settled themselves as the most stylish trousers, and well-fitted garments have been swapped for frills and flowy comfort. Complete with a quirky color palette, leather or fur accessories, and eccentric patterns that float across genders.




It was 1849 and the week of Holi - Queen Victoria is presented with the Kohinoor, one of the largest cut diamonds in the world. Today, as influences from the West take over the fashion scene, India holds onto its bling. The Indian Kurta-Salwar is a combination of trousers and a long top that stops below the knees. The Kurta is often paired with a practical pair of Jeans. Intricate, colorful prints are embellished with a Bindi, a colored dot worn on the forehead. Finished with polished accessories.



Dynamic, unrestrained and energetic, Nigeria is brimming with entrepreneurship. Art, music and fashion have thrived throughout the years. Traditional headgear and embroidery have inspired the new wave of Nigerian designers such as Amaka Osakwe. The traditional headgear called Gele is often worn on special occasions such as weddings or funerals, and may be paired with printed Kaftans. Finish with an armful of bracelets for extra pizzazz.